Nesheim OnLine

 

 John Nesheim

 

Converting ideas to world-class startups

2486 17th Avenue
Carmel, CA 93923

ph: 831-626-9014

BOOKS

MARCHING TO IPO


This classic is THE startup best-seller.

Entrepreneurs read it to quickly learn how the venture world operates and then the most of it for their new enterprises.

 

"Wealth of Information- Ignore it at your own peril!"

 "Great book for entrepreneurs considering a start-up!"

 "Start Up Business Bible"

"Inspirational, I highly recommend it"


 

Chinese - Formal/Classical - Taiwan

 


 Chinese - Simple - China


Japanese

 


Korean

BUILDING COMPETITIVE ADVANTAGE
 
 

"A Silicon Valley veteran and author of the bestseller High Tech Start Up reveals the nature of unfair advantage -- that holy grail for every company, the mysterious quality that separates successful businesses from the nine out of ten that fail -- and then shows how to create an unfair advantage, build it into a business plan, and use it to maximum effect." Amazon.com

"A gold mine. . .", Business Week

 

Editorial Reviews

"There is no shortage of books covering the basics of the entrepreneurial experience: having an idea, writing a business plan, recruiting a management team, etc., but I cannot find another book that is exclusively about the elusive 'secret sauce' of start-ups -- the so-called unfair advantage -- as it seems to defy a hard-and-fast definition. So many people use the term, but no one seems to be able to define it. This book is the first comprehensive treatment of this subject -- and long overdue."

-- David Rex, Jackson Walker L.L.P.



"Essential tips, tools, and techniques for achieving world-class greatness. Every entrepreneur needs to read this book."

-- Guy Kawasaki, managing director of Garage Technology Ventures and author of The Art of the Start



"A clear guide to creating a successful new enterprise. Unfair advantage is the difference between fighting the good fight and winning."

-- Ken Tidwell, Chief Architect, ArcSight, Inc.



"If you want to be CEO of a great new enterprise -- or join one -- read The Power of Unfair Advantage and put its principles and practical tips to work, immediately."

-- Anthony Gioeli, CEO, Atrua Technologies, Inc.



"Most business books take one idea and beat it to death. Nesheim's new book is a rarity. It starts with a good idea and then takes you through all the steps along the way to turn that idea into a powerful business."

-- Al Ries, coauthor of The Origin of Brands



"Nesheim provides the road map for gaining unfair advantage, an imperative for entrepreneurs seeking to differentiate themselves in the increasingly competitive global tech industry."

-- Peter Buhl, General Partner, BlueRun Ventures



 

 http://www.record.com.br/

 

 

2486 17th Avenue
Carmel, CA 93923

ph: 831-626-9014